AI Insights · Timothy · September 2023
Top 5 Social Apps on Android in Africa Q3 2023
Discover the performance trends of the top 5 social apps on Android in Africa during Q3 2023, including weekly downloads, revenue, and active users.
In the third quarter of 2023, the top 5 social apps on Android in Africa demonstrated significant activity and growth. Here’s a closer look at their performance based on data from Sensor Tower.
TikTok showed notable fluctuations in its weekly revenue, peaking at approximately $315K in early July and experiencing another significant rise to $288K at the end of July. Weekly downloads saw a peak of 975K in late August, while weekly active users remained strong but showed a slight decline from 25.5M at the beginning of the quarter to 25M by the end.
TikTok Lite - Save Data experienced a varied trend in weekly downloads, reaching 905K in mid-September. The app's weekly revenue was minimal, with minor peaks at $55 in late September. Weekly active users showed a consistent uptrend, starting at 13.6M in late June and ending at around 13.7M by the end of the quarter.
Facebook Lite maintained consistent weekly downloads, with a notable increase to 738K in late September. The app's weekly active users showed stability, fluctuating slightly around the 25M mark, ending the quarter with 24.9M.
Instagram saw a gradual increase in weekly revenue, reaching approximately $9.6K by the end of September. Weekly downloads peaked at 600K in late August, while weekly active users remained relatively stable around 33.5M throughout the quarter.
Threads had an initial surge in weekly downloads, starting strong with 3.6M in early July, followed by a decline, stabilizing around 130K-180K towards the end of the quarter. Weekly active users showed a similar trend, starting at 3.1M and fluctuating to approximately 1.4M by the end of September.
For more detailed insights, visit Sensor Tower.